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Assisted Living

Willow Towers Ehp

Families consistently rate this highly — reviewers highlight compassionate and attentive care staff. Schedule a visit to confirm the fit.

355 Pelham Road, New Rochelle, NY 10805150 bedsLicensed & Active
Source: NY DOH — view official record
Google rating
4.3/5

based on 16 Google reviews

5
4
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Willow Towers Ehp Assisted Living in New Rochelle, NY — Street View
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What this means for your family

While many families report long-term satisfaction and praise the activity programs, the recent, severe allegations regarding the Phoenix Memory Care unit are concerning. We strongly recommend that you conduct unannounced visits and spend significant time observing the memory care floor to ensure the environment aligns with your expectations for safety and dignity.

Google Reviews

Google Reviews

16 reviews on Google
Willow Towers EHP receives high praise for its long-term care, particularly within the Phoenix Memory Care unit, where staff are frequently described as kind, attentive, and engaging. However, the facility faces serious, conflicting reports regarding the quality of care in the memory care unit, with some families reporting distressing incidents of staff aggression and neglect that contrast sharply with the positive experiences of others.

Quality Themes

Tap a score for details
Food8.0Staff6.0Clean5.0Activities9.0MedsN/AMemory5.0CommsN/AValueN/A

Strengths

  • Compassionate and attentive care staff
  • Engaging activities and events
  • Strong leadership in Memory Care
  • Clean and safe environment

Concerns

  • Allegations of neglect and poor hygiene in memory care (mentioned by 2 reviewers)
  • Reports of staff aggression toward residents (mentioned by 2 reviewers)

Rating Trends

Tap a year to see what changed

2345.02016(1)5.02017(1)4.42023(7)5.02024(1)5.02025(2)2.62026(5)

Distribution · 17 analyzed

5
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4
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4

How They Respond to Reviews

0%response rate

Questions for Your Tour

  • 1Given the strong leadership noted in your memory care unit, what specific protocols do you have in place to ensure consistent, high-quality hygiene and personal care for residents there?
  • 2I’ve read that your team is known for being very compassionate; how do you approach ongoing staff training to ensure that the environment remains gentle and patient, especially during high-stress moments?
  • 3With your facility hosting 150 residents, how do you balance maintaining a clean, safe environment with the need for personalized, attentive care for each individual?
  • 4Your activities and events seem to be a highlight for many families; could you walk me through a typical week of social programming and how you encourage residents to participate?
  • 5In the event of a medical concern or emergency, what is your communication process with family members to ensure we are kept informed in real-time?
  • 6How does your leadership team monitor day-to-day interactions on the floor to ensure that the staff's engagement with residents consistently meets your facility's standards for care and respect?

Personalized based on this facility's data


Key Review Excerpts

The Phoenix Program at Willow Towers provides a caring and interactive environment for residents who are suffering with Alzheimer's and dementia.

Memory care family member · 2023☆☆☆☆

My mother, who is in the late stage of Alzheimer’s disease, was moved into The Phoenix Memory Care Unit at Willow Towers Assisted Living in December, 2025. Unfortunately, my experience there was deeply distressing and alarming from the very first day, and I moved her out within a month.

Memory care family member · 2026☆☆☆☆

My dad has been at Willow Towers for 12 years... Yes they get 10 gold stars helping with daily needs physical and emotional. Over the years they’ve become a second family.

Long-term resident's family · 2023★★★★★
Source: 16 Google reviews

State Inspection History

State Inspections

Source: NY Dept. of Health

2total
2deficiencies

Key Findings

2 violations from 2 inspections

May 29, 2025Complaint
488.7 (b) (11)

Resident services

Oct 11, 2023Complaint
488.7 (b) (1) (iv)

Resident services

Ownership & Operations

Who Operates This Facility

Owner / Operator

Willow Towers, INC.

Organization Type

for profit

Source: State licensing data

Contact

Get in Touch

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References & Resources

EveryPlace is a research directory. Facility information is compiled from public sources — Medicare.gov, state licensing portals, Google Places, and publicly available street-level imagery. Listings do not constitute endorsement, recommendation, or advertisement, and we do not accept payment for placement. Families should verify all details directly with the facility and the original sources linked above before making any care decisions. See our Research Policy for our editorial standards, correction process, and image-removal policy.

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