Rocky Mount Rehabilitation Center
Below-average Medicare ratings — review the inspection history and ask the administrator about recent corrections before visiting.
based on 53 Google reviews

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Quality Concerns Identified
Medicare inspection and quality data reveal areas that families should carefully evaluate before choosing this facility.
- Low overall rating (2/5 stars)
- Low staffing rating (2/5 stars)
- Above-median deficiencies (13 vs median 4.0)
- High RN turnover (67%)
Below average in NC · Below recommended RN staffing · Worst in SOVEREIGN HEALTHCARE HOLDINGS chain · $27,872 in fines
What this means for your family
While the physical therapy department is frequently praised for being professional and patient, the facility is currently experiencing a concerning trend of negative reports regarding basic nursing care and hygiene. If you are considering this facility, we strongly recommend conducting an unannounced visit on a weekend to observe staffing levels and response times, and asking specifically about their protocols for fall prevention and pressure wound care.
Google Reviews
Google Reviews
53 reviews on Google“Rocky Mount Rehabilitation Center receives highly polarized feedback, with families reporting significant concerns regarding neglect, poor hygiene, and unprofessional staff behavior. While some reviewers praise the physical therapy team and specific nursing staff for their dedication, many others describe a facility struggling with understaffing, slow response times to call lights, and inadequate basic care for residents. Families should be aware of recurring reports of residents being left soiled and experiencing medication management errors.”
Quality Themes
Tap a score for detailsStrengths
- Professional and patient physical therapy team
- Some highly dedicated individual nursing staff
- Responsive communication from specific staff members
- Beautiful courtyard area
Concerns
- Neglect and poor hygiene (residents left soiled, infrequent bathing) (mentioned by 7 reviewers)
- Slow or non-existent response to call lights/paging (mentioned by 5 reviewers)
- Unprofessional, rude, or dismissive staff attitude (mentioned by 6 reviewers)
- Medication management errors and delays (mentioned by 3 reviewers)
- Lack of administrative oversight or weekend leadership (mentioned by 3 reviewers)
Rating Trends
Tap a year to see what changed
Distribution · 53 analyzed
How They Respond to Reviews
This facility actively engages with reviewer feedback.
Questions for Your Tour
- 1I noticed the courtyard is a beautiful space; how often are residents encouraged or assisted in spending time outdoors there?
- 2Given the importance of timely assistance, could you walk me through your current process for monitoring and responding to call lights during both day and night shifts?
- 3How does your leadership team ensure consistent oversight and support for nursing staff, particularly during weekend hours?
- 4I see that you actively respond to feedback online; how do you incorporate that family input into improving daily care and hygiene routines for residents?
- 5What specific protocols are in place to ensure medication management is accurate and that residents receive their doses on time?
- 6Could you describe the daily routine for residents who require extra assistance with bathing and personal grooming to ensure they remain comfortable and clean?
Personalized based on this facility's data
Key Review Excerpts
“The employees who really care are left to carry the load for the lacadasical majority, all the while smiling and projecting love and compassion. It is a shame management is always in meetings that their over stressed staff has to carry large part of their responsibility!”
“My mom was here for not quite a year at the end of her life the nurses were very helpful and understanding went above and beyond what I expected. My mom loved the CNA'S that took care of her they also went above what was expected of them she was always clean and dry”
“My father didn't get a dinner meal delivered one evening. When I alerted staff, he was brought a plate that was obviously somebody else's leftovers. The 'green' salad he was brought had broken down into liquid slime and was fizzing.”
Staffing
Staffing Hours
per resident/day · Medicare 2026Both RN and total nursing hours are below national benchmarks. This can mean less clinical attention per resident, so ask about their staffing plan.
Quality Measures
Quality Measures
Resident outcomes compared with national, state, and local averages · 17 measures
10
measures
5
measures
2
measures
Residents on antipsychotic medication
Residents on anti-anxiety or sleep medication
Residents needing more daily help over time
Residents with depression symptoms
Highly dependent on how each facility screens and codes depressive symptoms, so it varies widely between facilities.
Residents vaccinated for pneumonia
Residents vaccinated for the flu
Short-stay residents vaccinated for the flu
Short-stay residents newly given antipsychotics
Short-stay residents vaccinated for pneumonia
US average from Medicare published data
Inspection History
Medicare Inspection History
3-year lookback · Medicare 2026
Multiple families have filed complaints against this facility, triggering 10 deficiencies including recent issues with treatment and care, medication management, and failure to notify families of incidents. The most recurring problems involve fire safety systems, care planning, and medication errors. While all violations show correction dates, the pattern of repeated complaints about core care issues suggests ongoing quality concerns families should carefully investigate before considering placement.
Mar 5, 2026Complaint2
Freedom from Abuse, Neglect, and Exploitation Deficiencies
Develop and implement policies and procedures to prevent abuse, neglect, and theft.
Resident Assessment and Care Planning Deficiencies
Safeguard resident-identifiable information and/or maintain medical records on each resident that are in accordance with accepted professional standards.
Nov 21, 2025Routine10
Pharmacy Service Deficiencies
Ensure drugs and biologicals used in the facility are labeled in accordance with currently accepted professional principles; and all drugs and biologicals must be stored in locked compartments, separately locked, compartments for controlled drugs.
Resident Assessment and Care Planning Deficiencies
Safeguard resident-identifiable information and/or maintain medical records on each resident that are in accordance with accepted professional standards.
Resident Assessment and Care Planning Deficiencies
Ensure services provided by the nursing facility meet professional standards of quality.
Quality of Life and Care Deficiencies
Provide appropriate care for residents who are continent or incontinent of bowel/bladder, appropriate catheter care, and appropriate care to prevent urinary tract infections.
Quality of Life and Care Deficiencies
Ensure that feeding tubes are not used unless there is a medical reason and the resident agrees; and provide appropriate care for a resident with a feeding tube.
Nursing and Physician Services Deficiencies
Ensure that nurses and nurse aides have the appropriate competencies to care for every resident in a way that maximizes each resident's well being.
Pharmacy Service Deficiencies
Ensure medication error rates are not 5 percent or greater.
Nursing and Physician Services Deficiencies
Post nurse staffing information every day.
Administration Deficiencies
Conduct and document a facility-wide assessment to determine what resources are necessary to care for residents competently during both day-to-day operations (including nights and weekends) and emergencies.
Resident Rights Deficiencies
Provide the required documentation or notification related to the resident's needs, appeal rights, or bed-hold policies.
Nov 21, 2025Complaint3
Administration Deficiencies
Employ staff that are licensed, certified, or registered in accordance with state laws.
Freedom from Abuse, Neglect, and Exploitation Deficiencies
Protect each resident from the wrongful use of the resident's belongings or money.
Quality of Life and Care Deficiencies
Provide safe and appropriate respiratory care for a resident when needed.
Jan 9, 2025Complaint3
Quality of Life and Care Deficiencies
Provide appropriate treatment and care according to orders, resident’s preferences and goals.
Resident Rights Deficiencies
Immediately tell the resident, the resident's doctor, and a family member of situations (injury/decline/room, etc.) that affect the resident.
Resident Assessment and Care Planning Deficiencies
Safeguard resident-identifiable information and/or maintain medical records on each resident that are in accordance with accepted professional standards.
Nov 19, 2024Complaint3
Quality of Life and Care Deficiencies
Provide appropriate treatment and care according to orders, resident’s preferences and goals.
Resident Rights Deficiencies
Immediately tell the resident, the resident's doctor, and a family member of situations (injury/decline/room, etc.) that affect the resident.
Pharmacy Service Deficiencies
Ensure each resident’s drug regimen must be free from unnecessary drugs.
Aug 1, 2024Routine16
Services Deficiencies
Ensure heating and ventilation systems that have been properly installed according to the manufacturer's instructions.
Construction Deficiencies
Use approved construction type or materials.
Egress Deficiencies
Keep aisles, corridors, and exits free of obstruction in case of emergency.
Smoke Deficiencies
Install an approved automatic sprinkler system.
Smoke Deficiencies
Ensure smoke barriers are constructed to a 1 hour fire resistance rating.
Services Deficiencies
Have properly installed electrical wiring and gas equipment.
Smoke Deficiencies
Install corridor and hallway doors that block smoke.
Resident Assessment and Care Planning Deficiencies
Ensure each resident receives an accurate assessment.
Resident Assessment and Care Planning Deficiencies
Coordinate assessments with the pre-admission screening and resident review program; and referring for services as needed.
Resident Assessment and Care Planning Deficiencies
Develop the complete care plan within 7 days of the comprehensive assessment; and prepared, reviewed, and revised by a team of health professionals.
Quality of Life and Care Deficiencies
Provide safe and appropriate respiratory care for a resident when needed.
Miscellaneous Deficiencies
Have simulated fire drills held at unexpected times.
Gas, Vacuum, and Electrical Systems Deficiencies
Ensure receptacles at patient bed locations and where general anesthesia is administered, are tested after initial installation, replacement or servicing.
Smoke Deficiencies
Have an enclosure around a vertical opening shaft.
Smoke Deficiencies
Inspect, test, and maintain automatic sprinkler systems.
Administration Deficiencies
Have the Quality Assessment and Assurance group have the required members and meet at least quarterly
Federal Penalties
Fine
Jan 9, 2025
$17,345
Fine
Nov 19, 2024
$10,527
Ownership & Operations
Who Operates This Facility
Rocky Mount Rehabilitation Center
for profit
Chain Affiliation
Sovereign Healthcare Holdings
43 facilities nationwide
Chain avg rating: 3.5/5 · Rank 39 of 43 (Worst)
Ownership & Management
Owners
Sovereign Carolina Holdings LLC
Owner · Organization
Cronquist 2015 Family Tr
Owner (parent company) · Organization
John J Notermann Business Tr
Owner (parent company) · Organization
Notermann, Brenda
Individual is an Owner, Partner or Trustee of Any Adp of the Snf
Key personnel
Contact
Get in Touch
Contact this facility directly and verify the details that matter most to your family.
References & Resources
Medicare Care Compare
Official Medicare quality ratings, inspections & staffing data
Google Maps
Photos, directions & neighborhood info
Google Reviews
53 reviews from families & visitors
Official Website
Visit rockymountrehab.com
Medicare data downloads
Original nursing home datasets
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Safer Alternatives Nearby
Based on current clinical data, we identified 6 nearby facilities within 10 miles that may offer a stronger care environment. We encourage families to compare options carefully.
Knight's Family Care Home
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Davenport Family Care Home
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