Cherry Point Bay Nursing and Rehabilitation Center
Below-average Medicare ratings — review the inspection history and ask the administrator about recent corrections before visiting.
based on 47 Google reviews

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Quality Concerns Identified
Medicare inspection and quality data reveal areas that families should carefully evaluate before choosing this facility.
- Low overall rating (2/5 stars)
- Low staffing rating (2/5 stars)
- High staff turnover (80%)
- High RN turnover (57%)
Below average in NC · Below recommended RN staffing · Very high staff turnover · Below chain average · $181,643 in fines · Zero deficiencies (last inspection)
What this means for your family
While some families report positive experiences with the therapy department and specific staff members, there is a recurring pattern of severe neglect, particularly regarding hygiene and response times. If you choose this facility, we strongly recommend frequent, unannounced visits to monitor your loved one's care and to ensure that basic needs are being met consistently.
Google Reviews
Google Reviews
47 reviews on Google“Cherry Point Bay Nursing and Rehabilitation Center receives highly polarized feedback, with some families praising the therapy department and friendly staff, while others report severe neglect and hygiene concerns. Critical issues consistently raised include slow response times for basic needs like toileting and hygiene, understaffing, and poor communication regarding medical care. Families should be aware that experiences appear to vary significantly, with some reporting excellent care while others describe potentially dangerous lapses in patient safety.”
Quality Themes
Tap a score for detailsStrengths
- Effective physical and occupational therapy department
- Friendly and personable frontline staff
- Engaging activities and community involvement
- Professional and responsive admissions and leadership
Concerns
- Significant understaffing leading to neglect of basic needs (hygiene, toileting, feeding) (mentioned by 7 reviewers)
- Hygiene and sanitation issues including bed bugs and roaches (mentioned by 2 reviewers)
- Slow or non-existent response to patient call lights and physical assistance requests (mentioned by 4 reviewers)
- Poor medication management and lack of communication with families (mentioned by 3 reviewers)
Rating Trends
Tap a year to see what changed
Distribution · 52 analyzed
How They Respond to Reviews
Questions for Your Tour
- 1We've heard wonderful things about your therapy department; could you tell us more about how the physical and occupational therapists work with residents to regain their independence?
- 2Since we want to ensure our loved one is always well-attended to, what specific protocols do you have in place to ensure call lights are answered promptly and basic needs like hygiene and feeding are met?
- 3How does the nursing team manage medication schedules and ensure that any changes in medication are communicated clearly to us as a family?
- 4What steps are being taken to maintain the highest standards of cleanliness and sanitation within the resident rooms and common areas?
- 5We'd love to know more about the social side of things—what kind of engaging activities or community outings do the residents typically participate in?
- 6In the event of a medical emergency during the night or over the weekend, what is the immediate process for getting medical care or contacting the family?
Personalized based on this facility's data
Key Review Excerpts
“My mother arrived for what was supposed to be a temporary stay, to receive therapy to have a better quality of life. Needless to say the physical therapy was subpar, she never got any occupational therapy, and they don’t even have a full time speech therapist; instead of improving, she ended in much worse shape.”
“My very first visit i found mom on the floor with her arm trapped under her, on the fall mattress. It took over 45 minutes to get help to get her up.”
“I have seen excellent teamwork with both floor staff and managers. The staff is friendly when I pass them in the hallways. I see people going out of their way just to do sweet things for the reidents.”
Staffing
Staffing Hours
per resident/day · Medicare 2026Both RN and total nursing hours are below national benchmarks. This can mean less clinical attention per resident, so ask about their staffing plan.
Quality Measures
Quality Measures
Resident outcomes compared with national, state, and local averages · 16 measures
11
measures
3
measures
2
measures
Residents with depression symptoms
Highly dependent on how each facility screens and codes depressive symptoms, so it varies widely between facilities.
Residents on antipsychotic medication
Residents whose bladder or bowel control got worse
Residents vaccinated for pneumonia
Residents on anti-anxiety or sleep medication
Residents vaccinated for the flu
Short-stay residents vaccinated for pneumonia
Short-stay residents vaccinated for the flu
Short-stay residents newly given antipsychotics
US average from Medicare published data
Inspection History
Medicare Inspection History
3-year lookback · Medicare 2026
This facility has a concerning pattern of family complaints that triggered 6 deficiencies, including serious issues with accident prevention, nursing staff competency, and feeding tube protocols. The main problem areas involve safety supervision, fire safety systems, and resident rights communication. While the facility has corrected most issues, the repeat safety violations and multiple family-filed reports suggest ongoing care quality concerns that warrant careful evaluation during a visit.
Jul 11, 2024Routine13
Egress Deficiencies
Keep aisles, corridors, and exits free of obstruction in case of emergency.
Services Deficiencies
Have properly installed electrical wiring and gas equipment.
Services Deficiencies
Ensure heating and ventilation systems that have been properly installed according to the manufacturer's instructions.
Nutrition and Dietary Deficiencies
Procure food from sources approved or considered satisfactory and store, prepare, distribute and serve food in accordance with professional standards.
Resident Rights Deficiencies
Honor the resident's right to request, refuse, and/or discontinue treatment, to participate in or refuse to participate in experimental research, and to formulate an advance directive.
Construction Deficiencies
Use approved construction type or materials.
Smoke Deficiencies
Provide properly protected cooking facilities.
Smoke Deficiencies
Install corridor and hallway doors that block smoke.
Smoke Deficiencies
Install smoke barrier doors that can resist smoke for at least 20 minutes.
Miscellaneous Deficiencies
Have simulated fire drills held at unexpected times.
Miscellaneous Deficiencies
Have posted "No-smoking" signs in areas where smoking is not permitted or ashtrays provided where smoking was allowed.
Gas, Vacuum, and Electrical Systems Deficiencies
Have generator or other power source capable of supplying service within 10 seconds.
Gas, Vacuum, and Electrical Systems Deficiencies
Have proper medical gas storage and administration areas.
Mar 5, 2024Complaint5
Resident Rights Deficiencies
Immediately tell the resident, the resident's doctor, and a family member of situations (injury/decline/room, etc.) that affect the resident.
Quality of Life and Care Deficiencies
Ensure that a nursing home area is free from accident hazards and provides adequate supervision to prevent accidents.
Nursing and Physician Services Deficiencies
Ensure that nurses and nurse aides have the appropriate competencies to care for every resident in a way that maximizes each resident's well being.
Quality of Life and Care Deficiencies
Ensure that feeding tubes are not used unless there is a medical reason and the resident agrees; and provide appropriate care for a resident with a feeding tube.
Administration Deficiencies
Set up an ongoing quality assessment and assurance group to review quality deficiencies and develop corrective plans of action.
Apr 20, 2023Routine4
Quality of Life and Care Deficiencies
Ensure that a nursing home area is free from accident hazards and provides adequate supervision to prevent accidents.
Gas, Vacuum, and Electrical Systems Deficiencies
Have generator or other power source capable of supplying service within 10 seconds.
Smoke Deficiencies
Ensure that special areas are constructed so that walls can resist fire for one hour or have an approved fire extinguishing system.
Resident Rights Deficiencies
Provide timely notification to the resident, and if applicable to the resident representative and ombudsman, before transfer or discharge, including appeal rights.
Federal Penalties
Fine
Mar 5, 2024
$167,122
Ownership & Operations
Who Operates This Facility
Cherry Point Bay Nursing and Rehabilitation Center
for profit
Chain Affiliation
Principle Long Term Care
44 facilities nationwide
Chain avg rating: 3.1/5 · Rank 41 of 44
Ownership & Management
Key personnel
Contact
Get in Touch
Contact this facility directly and verify the details that matter most to your family.
References & Resources
Medicare Care Compare
Official Medicare quality ratings, inspections & staffing data
Google Maps
Photos, directions & neighborhood info
Google Reviews
47 reviews from families & visitors
Official Website
Visit cherrypointbay.com
Medicare data downloads
Original nursing home datasets
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Safer Alternatives Nearby
Based on current clinical data, we identified 6 nearby facilities within 10 miles that may offer a stronger care environment. We encourage families to compare options carefully.
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