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Assisted Living

Primrose Retirement Community

Families consistently rate this highly — reviewers highlight warm, welcoming, and homely environment. Schedule a visit to confirm the fit.

1801 East Kanesville Blvd., Council Bluffs, IA 5150364 bedsLicensed & Active
Google rating
4.2/5

based on 29 Google reviews

5
4
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1
Primrose Retirement Community Assisted Living in Council Bluffs, IA — Street View
Street View

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What this means for your family

Primrose is highly regarded for its clean, welcoming environment and compassionate staff who often go above and beyond. However, recent reports of delayed responses to medical requests suggest you should specifically ask about their staffing ratios and response protocols during nights and weekends before committing.

Google Reviews

Google Reviews

29 reviews on Google
Primrose Retirement Community receives high praise for its welcoming atmosphere, clean facilities, and dedicated staff who often go above and beyond for residents. However, families should be aware of recent reports regarding inconsistent responsiveness to medical needs, particularly during off-hours, which has caused significant concern for some families.

Quality Themes

Tap a score for details
FoodN/AStaff8.0Clean10.0Activities9.0MedsN/AMemoryN/ACommsN/AValueN/A

Strengths

  • Warm, welcoming, and homely environment
  • Clean and well-maintained facility
  • Compassionate and attentive staff
  • Vibrant social atmosphere and activities

Concerns

  • Inconsistent responsiveness to resident medical needs (mentioned by 2 reviewers)

Rating Trends

Tap a year to see what changed

234'16(1)'20(1)'22(3)'24(2)'26(6)

Distribution · 33 analyzed

5
25
4
0
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1
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1
7

How They Respond to Reviews

90%response rate

This facility actively engages with reviewer feedback.

Questions for Your Tour

  • 1I noticed your team is very active in responding to feedback online; how do you use that resident and family input to improve daily life here?
  • 2Given the vibrant social atmosphere mentioned by many, what are some of the most popular activities or events residents are currently participating in?
  • 3With 64 residents in the community, how do you ensure that each individual's specific health needs are monitored consistently and addressed promptly?
  • 4Could you walk me through your process for communicating with family members when there is a change in a resident's medical status or care requirements?
  • 5The facility feels very warm and well-maintained; what is your approach to ensuring that high standard of cleanliness and comfort is consistent for every resident?
  • 6How does your staff balance the need for a lively, social environment with the quiet, personalized care that some residents might require throughout the day?

Personalized based on this facility's data


Key Review Excerpts

My mom is in independent living here, and the level of care and compassion she has received has been truly exceptional. All of the staff, especially Tiffany (the director) and Hannah (nurse), have gone above and beyond in supporting my mom through some challenging times, even when they didn’t have to.

Independent living resident's daughter · 2025★★★★★

My step mother was not feeling well on Monday, heart burn and weak. She asked the nurses to come and check her blood pressure at 1:10 PM. As of 9:30 AM Tuesday morning no one has shown up.

Resident's family member · 2025☆☆☆☆

Primrose is the most welcoming, homely feeling building I’ve toured in a while! The building smells wonderful as soon as you hit the entryway. The Executive Director Stephanie, is AMAZING!

Prospective resident family member · 2025★★★★★
Source: 29 Google reviews

State Inspection History

State Inspections

Source: Iowa Dept. of Inspections, Appeals & Licensing

10total
17deficiencies
Apr 22, 2026Inspection
Clean

Fed violations: 0, State violations: 3

Aug 26, 2025Complaint
Clean

Fed violations: 0, State violations: 0

Nov 14, 2024Complaint
Clean

Fed violations: 0, State violations: 3

May 7, 2024Inspection
Clean

Fed violations: 0, State violations: 0

Nov 10, 2020Inspection
Clean

Fed violations: 0, State violations: 0

May 23, 2018Inspection
Clean

Fed violations: 0, State violations: 3

Dec 13, 2017Complaint
Clean

Fed violations: 0, State violations: 1

Dec 13, 2017Complaint
Clean

Fed violations: 0, State violations: 1

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References & Resources

EveryPlace is a research directory. Facility information is compiled from public sources — Medicare.gov, state licensing portals, Google Places, and publicly available street-level imagery. Listings do not constitute endorsement, recommendation, or advertisement, and we do not accept payment for placement. Families should verify all details directly with the facility and the original sources linked above before making any care decisions. See our Research Policy for our editorial standards, correction process, and image-removal policy.

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