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Nursing HomeMedicaid

Careone at East Brunswick

Meets baseline Medicare standards with room for improvement. A tour and talking to current residents' families is the best next step.

599 Cranbury Road, East Brunswick, NJ 08816132 bedsLicensed & Active
3/5
Medicare
Inspection
Quality
Staffing
Google rating
3.2/5

based on 153 Google reviews

5
4
3
2
1
Careone at East Brunswick Nursing Home in East Brunswick, NJ — Street View
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What this means for your family

This facility's physical therapy department is highly regarded and often cited as a standout strength for post-surgery recovery. However, families must be prepared to provide daily, in-person advocacy, as multiple reviewers report significant issues with call-bell response times and basic hygiene care. If you choose this facility, ensure you have a clear plan for frequent monitoring of your loved one.

Google Reviews

Google Reviews

153 reviews on Google
CareOne at East Brunswick presents a highly polarized experience for families, with sharp divides between those who praise the physical therapy team and those who report severe neglect. While many reviewers highlight the facility's cleanliness and the dedication of specific staff members, a significant number of families describe a pattern of understaffing, slow response times to call bells, and poor communication regarding medical care. Families considering this facility should be aware that experiences appear to vary significantly based on the specific unit and the level of advocacy provided by family members.

Quality Themes

Tap a score for details
Food3.0Staff4.0Clean5.0Activities6.0Meds2.0Memory2.0Comms3.0Value2.0

Strengths

  • Highly effective physical and occupational therapy teams
  • Clean and well-maintained facility environment
  • Specific staff members noted for compassion and professionalism
  • Responsive concierge and admissions support

Concerns

  • Slow or non-existent response to call bells and emergency needs (mentioned by 14 reviewers)
  • Neglect regarding hygiene, including failure to change soiled linens or assist with showering (mentioned by 11 reviewers)
  • Understaffing and staff perceived as inattentive or distracted by personal devices (mentioned by 9 reviewers)
  • Poor communication between staff, shifts, and family members regarding medical status (mentioned by 7 reviewers)
  • Inadequate or cold food service (mentioned by 6 reviewers)

Rating Trends

Tap a year to see what changed

234'14(2)'16(7)'18(9)'21(2)'23(19)'25(34)'26(29)

Distribution · 155 analyzed

5
72
4
10
3
4
2
8
1
61
11 reviews posted between Mar 16, 2026Mar 20, 2026 · 10 were 5-star

How They Respond to Reviews

50%response rate

This facility responds to some reviews.

Questions for Your Tour

  • 1I noticed that the physical and occupational therapy programs are highly regarded here; how do you integrate those services into a resident's daily routine?
  • 2We want to ensure our loved one feels well-supported; what is your current process for monitoring and responding to call bells to ensure timely assistance?
  • 3Could you walk us through your protocol for maintaining hygiene and personal care, particularly regarding assistance with daily showering and linen changes?
  • 4Communication is very important to our family; what is the standard procedure for keeping family members updated on changes in medical status or care plans?
  • 5We understand that staffing levels can fluctuate; what steps are you taking to ensure that staff remain attentive and focused on resident needs throughout their shifts?
  • 6I see that you actively engage with feedback online; how do you use that input to improve the quality of the dining experience and food service for residents?

Personalized based on this facility's data


Key Review Excerpts

The physical therapists were lovely but I was frustrated by lack of communication and errors, one of which may have contributed to the outcome. My decision to place him here will haunt me for the rest of my life.

Memory care family member · 2023★★☆☆☆

The pt and ot staff were phenomenal- 5 out of 5... All worked hard and were responsive when you used your call bell! I did have a few [issues].

Rehab patient · 2025★★★★

The nurses ignore the patients for hours on end, doctors and social workers are nowhere to be found, PT is minimal, the food is delivered to the rooms cold.

Long-term resident's family · 2025☆☆☆☆
Source: 153 Google reviews

Staffing

Staffing Hours

per resident/day · Medicare 2026
RN Hours
0.86hrs
OK
Registered nurses for medical care
Total Nursing
3.59hrs
88%
All nurses + aides combined
Staff Turnover
32%
Lower is better (< 30% = good)
RN Turnover
21%
Lower is better (< 30% = good)

Total nursing hours are below minimum, though RN coverage is adequate. This may mean fewer aides for daily tasks like bathing and mobility.

Quality Measures

Quality Measures

Resident outcomes compared with national, state, and local averages · 17 measures

Medicare Rating
4/ 5
Better Than Avg

8

measures

Worse Than Avg

6

measures

Mixed Results

3

measures

Long-Stay Residents
🚿

Residents whose bladder or bowel control got worse

↓ Lower is better
This Facility28.9%
Worse than Avg
Here
28.9%
US
19.4%
NJ
15.7%
Middlesex
19.5%
😔

Residents with depression symptoms

↓ Lower is better
This Facility3.3%
Better than Avg
Here
3.3%
US
12.1%
NJ
11.7%
Middlesex
12.2%

Highly dependent on how each facility screens and codes depressive symptoms, so it varies widely between facilities.

🛏️

Residents needing more daily help over time

↓ Lower is better
This Facility7.7%
Better than Avg
Here
7.7%
US
14.4%
NJ
9.2%
Middlesex
15.1%
💊

Residents on anti-anxiety or sleep medication

↓ Lower is better
This Facility12.9%
Better than Avg
Here
12.9%
US
19.5%
NJ
18.9%
Middlesex
19.4%
💊

Residents on antipsychotic medication

↓ Lower is better
This Facility18.6%
Mixed vs Avgs
Here
18.6%
US
15.4%
NJ
12.7%
Middlesex
22.8%
🚶

Residents whose walking got worse

↓ Lower is better
This Facility14.3%
Mixed vs Avgs
Here
14.3%
US
15.3%
NJ
9.1%
Middlesex
13.5%
Short-Stay Residents (Rehab / Post-Acute)
💉

Short-stay residents vaccinated for the flu

↑ Higher is better
This Facility74.7%
Worse than Avg
Here
74.7%
US
79.7%
NJ
80.1%
Middlesex
76.9%
💉

Short-stay residents vaccinated for pneumonia

↑ Higher is better
This Facility80.4%
Mixed vs Avgs
Here
80.4%
US
81.8%
NJ
78.7%
Middlesex
77.1%
💊

Short-stay residents newly given antipsychotics

↓ Lower is better
This Facility1.0%
Better than Avg
Here
1.0%
US
1.6%
NJ
1.2%
Middlesex
1.3%
Source: Medicare quality measures

US average from Medicare published data

Inspection History

Medicare Inspection History

3-year lookback · Medicare 2026

9deficiencies
Above state avg (8.5)
7 complaint-triggered

Families filed seven complaint reports triggering inspections, with serious concerns about abuse and neglect prevention appearing in multiple surveys. The facility has recurring issues with care planning, safety systems (fire safety, emergency exits), and food service quality, though all deficiencies show correction dates. Recent complaints involved pressure ulcer care and failure to report suspected abuse, suggesting ongoing quality concerns despite stated corrections.

Jun 26, 2025Routine
12
0353Potential for harm · WidespreadCorrected

Smoke Deficiencies

Inspect, test, and maintain automatic sprinkler systems.

0712Potential for harm · WidespreadCorrected

Miscellaneous Deficiencies

Have simulated fire drills held at unexpected times.

0741Potential for harm · WidespreadCorrected

Miscellaneous Deficiencies

Have posted "No-smoking" signs in areas where smoking is not permitted or ashtrays provided where smoking was allowed.

0804Potential for harm · WidespreadCorrected

Nutrition and Dietary Deficiencies

Ensure food and drink is palatable, attractive, and at a safe and appetizing temperature.

0812Potential for harm · WidespreadCorrected

Nutrition and Dietary Deficiencies

Procure food from sources approved or considered satisfactory and store, prepare, distribute and serve food in accordance with professional standards.

0223Potential for harm · PatternCorrected

Egress Deficiencies

Provide exit doors that are held open by devices that will automatically close on the activation of a fire alarm or smoke detector.

0363Potential for harm · PatternCorrected

Smoke Deficiencies

Install corridor and hallway doors that block smoke.

0923Potential for harm · PatternCorrected

Gas, Vacuum, and Electrical Systems Deficiencies

Have proper medical gas storage and administration areas.

0880Potential for harm · PatternCorrected

Infection Control Deficiencies

Provide and implement an infection prevention and control program.

0222Potential for harm · IsolatedCorrected

Egress Deficiencies

Add doors in an exit area that do not require the use of a key from the exit side unless in case of special locking arrangements.

0656Potential for harm · IsolatedCorrected

Resident Assessment and Care Planning Deficiencies

Develop and implement a complete care plan that meets all the resident's needs, with timetables and actions that can be measured.

0695Potential for harm · IsolatedCorrected

Quality of Life and Care Deficiencies

Provide safe and appropriate respiratory care for a resident when needed.

Jun 26, 2025Complaint
4
0657Potential for harm · IsolatedCorrected

Resident Assessment and Care Planning Deficiencies

Develop the complete care plan within 7 days of the comprehensive assessment; and prepared, reviewed, and revised by a team of health professionals.

0686Potential for harm · IsolatedCorrected

Quality of Life and Care Deficiencies

Provide appropriate pressure ulcer care and prevent new ulcers from developing.

0609Potential for harm · IsolatedCorrected

Freedom from Abuse, Neglect, and Exploitation Deficiencies

Timely report suspected abuse, neglect, or theft and report the results of the investigation to proper authorities.

0658Potential for harm · IsolatedCorrected

Resident Assessment and Care Planning Deficiencies

Ensure services provided by the nursing facility meet professional standards of quality.

Dec 1, 2023Complaint
3
0607Potential for harm · IsolatedCorrected

Freedom from Abuse, Neglect, and Exploitation Deficiencies

Develop and implement policies and procedures to prevent abuse, neglect, and theft.

0609Potential for harm · IsolatedCorrected

Freedom from Abuse, Neglect, and Exploitation Deficiencies

Timely report suspected abuse, neglect, or theft and report the results of the investigation to proper authorities.

0610Potential for harm · IsolatedCorrected

Freedom from Abuse, Neglect, and Exploitation Deficiencies

Respond appropriately to all alleged violations.

Aug 4, 2021Routine
3
0291Potential for harm · IsolatedCorrected

Egress Deficiencies

Install emergency lighting that can last at least 1 1/2 hours.

0521Potential for harm · IsolatedCorrected

Services Deficiencies

Ensure heating and ventilation systems that have been properly installed according to the manufacturer's instructions.

0812Potential for harm · IsolatedCorrected

Nutrition and Dietary Deficiencies

Procure food from sources approved or considered satisfactory and store, prepare, distribute and serve food in accordance with professional standards.

Ownership & Operations

Who Operates This Facility

Owner / Operator

Careone at East Brunswick

Organization Type

for profit

Chain Affiliation

Chain Name

Careone

Chain Size

37 facilities nationwide

Chain avg rating: 3.4/5 · Rank 12 of 37

Ownership & Management

Owners

Care One LLC

Owner · Organization

100%

Straus, Daniel

Owner

Des 2009 Gst Trust

Owner (parent company) · Organization

Des Holding Co., INC.

Owner (parent company) · Organization

24%

Des-C 2009 Grat

Owner (parent company) · Organization

21%

Key personnel

Baruch, DavidW-2 Managing EmployeeStraus, DanielOfficer / DirectorBaruch, DavidOfficer / DirectorCare One Management, LLCManagerHealthbridge Management LLCManager
Source: Medicare provider data

Contact

Get in Touch

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References & Resources

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