Northern Neck Senior Care Community
Strong Medicare quality ratings; families often praise polite phone staff for remote inquiries. Still worth an in-person visit.
based on 5 Google reviews

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What this means for your family
Given the consistent reports of neglect, poor hygiene, and lack of therapy, we strongly advise families to conduct an unannounced visit and speak directly with current residents' families before considering this facility. If you choose to proceed, ensure you have a clear, documented plan for communication with the nursing staff and monitor the care of your loved one closely.
Google Reviews
Google Reviews
5 reviews on Google“Northern Neck Senior Care Community faces significant criticism regarding the quality of clinical care, hygiene standards, and administrative communication. Families have reported serious concerns about neglect, lack of therapy services, and unprofessional conduct by staff, particularly within the memory care unit.”
Quality Themes
Tap a score for detailsStrengths
- Polite phone staff for remote inquiries
Concerns
- Poor communication and lack of administrative organization (mentioned by 2 reviewers)
- Inadequate hygiene and basic patient care (mentioned by 2 reviewers)
- Understaffing and lack of therapy services (mentioned by 2 reviewers)
Rating Trends
Tap a year to see what changed
Distribution · 6 analyzed
How They Respond to Reviews
Questions for Your Tour
- 1Given the recent staffing ratings, could you walk me through your current staffing model and how you ensure consistent, hands-on care for each resident throughout the day?
- 2I noticed some concerns regarding facility cleanliness; what is your current protocol for maintaining room hygiene and common area sanitation on a daily basis?
- 3How does your administrative team facilitate communication with families, and what is the standard process for keeping us updated on our loved one's health and daily status?
- 4Can you describe the specific therapy and enrichment activities available for residents, and how do you tailor these to ensure residents stay active and engaged?
- 5What are your specific procedures for medication management and oversight to ensure accuracy and safety for all residents?
- 6In the event of a medical emergency, what is your protocol for immediate intervention and how quickly are family members typically notified?
Personalized based on this facility's data
Key Review Excerpts
“Operations is unorganized. There wasn’t any information provided on how things worked. I had to call a meeting. There never seemed to be any therapy and it was hard getting anyone one the phone.”
“Memory care is the worst! Over drug patients to keep them bed ridden!!! Understaffed, unprofessional!! Administration is the worst!!! Cold hearted!!!!”
“Their neglect 0f care and the doctors incompetence lead to my mother dying was there for months for therapy and went down hill after being there without any explanation and no follow up or follow through”
Staffing
Staffing Hours
per resident/day · Medicare 2026Both RN and total nursing hours are below national benchmarks. This can mean less clinical attention per resident, so ask about their staffing plan.
Quality Measures
Quality Measures
Resident outcomes compared with national, state, and local averages · 17 measures
11
measures
3
measures
3
measures
Residents whose bladder or bowel control got worse
Residents vaccinated for pneumonia
Residents whose walking got worse
Residents needing more daily help over time
Residents who lost too much weight
Residents with depression symptoms
Highly dependent on how each facility screens and codes depressive symptoms, so it varies widely between facilities.
Short-stay residents vaccinated for pneumonia
Short-stay residents vaccinated for the flu
Short-stay residents newly given antipsychotics
US average from Medicare published data
Inspection History
Medicare Inspection History
3-year lookback · Medicare 2026
This facility has 29 deficiencies across four surveys with four complaint-triggered violations where families reported concerns about abuse reporting, daily care assistance, and dental services. The most recurring issues involve medication management, nutrition and dietary services, and quality of care standards. While all deficiencies show correction dates, the pattern of repeated problems in core care areas and recent family complaints warrant careful evaluation during your visit.
Aug 1, 2023Complaint3
Freedom from Abuse, Neglect, and Exploitation Deficiencies
Timely report suspected abuse, neglect, or theft and report the results of the investigation to proper authorities.
Quality of Life and Care Deficiencies
Provide care and assistance to perform activities of daily living for any resident who is unable.
Quality of Life and Care Deficiencies
Provide or obtain dental services for each resident.
Mar 16, 2023Routine9
Pharmacy Service Deficiencies
Ensure drugs and biologicals used in the facility are labeled in accordance with currently accepted professional principles; and all drugs and biologicals must be stored in locked compartments, separately locked, compartments for controlled drugs.
Pharmacy Service Deficiencies
Ensure medication error rates are not 5 percent or greater.
Resident Rights Deficiencies
Honor the resident's right to a dignified existence, self-determination, communication, and to exercise his or her rights.
Resident Rights Deficiencies
Immediately tell the resident, the resident's doctor, and a family member of situations (injury/decline/room, etc.) that affect the resident.
Resident Assessment and Care Planning Deficiencies
Develop the complete care plan within 7 days of the comprehensive assessment; and prepared, reviewed, and revised by a team of health professionals.
Resident Assessment and Care Planning Deficiencies
Ensure services provided by the nursing facility meet professional standards of quality.
Quality of Life and Care Deficiencies
Provide safe and appropriate respiratory care for a resident when needed.
Pharmacy Service Deficiencies
Provide pharmaceutical services to meet the needs of each resident and employ or obtain the services of a licensed pharmacist.
Gas, Vacuum, and Electrical Systems Deficiencies
Have generator or other power source capable of supplying service within 10 seconds.
Mar 5, 2021Routine12
Nutrition and Dietary Deficiencies
Procure food from sources approved or considered satisfactory and store, prepare, distribute and serve food in accordance with professional standards.
Administration Deficiencies
Conduct and document a facility-wide assessment to determine what resources are necessary to care for residents competently during both day-to-day operations (including nights and weekends) and emergencies.
Resident Rights Deficiencies
Honor the resident's right to organize and participate in resident/family groups in the facility.
Nursing and Physician Services Deficiencies
Ensure that nurses and nurse aides have the appropriate competencies to care for every resident in a way that maximizes each resident's well being.
Nutrition and Dietary Deficiencies
Ensure menus must meet the nutritional needs of residents, be prepared in advance, be followed, be updated, be reviewed by dietician, and meet the needs of the resident.
Nutrition and Dietary Deficiencies
Ensure each resident receives and the facility provides food prepared in a form designed to meet individual needs.
Quality of Life and Care Deficiencies
Provide care and assistance to perform activities of daily living for any resident who is unable.
Quality of Life and Care Deficiencies
Provide enough food/fluids to maintain a resident's health.
Infection Control Deficiencies
Provide and implement an infection prevention and control program.
Freedom from Abuse, Neglect, and Exploitation Deficiencies
Give their staff education on dementia care, and what abuse, neglect, and exploitation are; and how to report abuse, neglect, and exploitation.
Administration Deficiencies
Ensure the facility is licensed under applicable State and local law and operates and provides services in compliance with all applicable Federal, State, and local laws, regulations, and codes, and with accepted professional standards.
Administration Deficiencies
Employ or obtain outside professional resources to provide services in the nursing home when the facility does not employ a qualified professional to furnish a required service.
Jun 1, 2018Routine5
Resident Rights Deficiencies
Honor the resident's right to organize and participate in resident/family groups in the facility.
Nutrition and Dietary Deficiencies
Procure food from sources approved or considered satisfactory and store, prepare, distribute and serve food in accordance with professional standards.
Resident Assessment and Care Planning Deficiencies
Ensure services provided by the nursing facility meet professional standards of quality.
Pharmacy Service Deficiencies
Implement gradual dose reductions(GDR) and non-pharmacological interventions, unless contraindicated, prior to initiating or instead of continuing psychotropic medication; and PRN orders for psychotropic medications are only used when the medication is necessary and PRN use is limited.
Pharmacy Service Deficiencies
Ensure drugs and biologicals used in the facility are labeled in accordance with currently accepted professional principles; and all drugs and biologicals must be stored in locked compartments, separately locked, compartments for controlled drugs.
Ownership & Operations
Who Operates This Facility
Northern Neck Senior Care Community
for profit
Ownership & Management
Owners
Va 3 Opco Holdco LLC
Owner · Organization
Bsd Eom Irrevocable Trust
Owner (parent company) · Organization
Hlhk Irrevocable Trust
Owner (parent company) · Organization
South East Virginia Hold Co LLC
Owner (parent company) · Organization
Vogue Nhc LLC
Owner (parent company) · Organization
Key personnel
Contact
Get in Touch
Contact this facility directly and verify the details that matter most to your family.
References & Resources
Medicare Care Compare
Official Medicare quality ratings, inspections & staffing data
Google Maps
Photos, directions & neighborhood info
Google Reviews
5 reviews from families & visitors
Medicare data downloads
Original nursing home datasets
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