New Madrid Living Center
Strong Medicare quality ratings; families often praise compassionate nursing staff in specific units. Still worth an in-person visit.
based on 9 Google reviews

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What this means for your family
While some families report positive experiences with specific staff members, the recurring reports of theft and ignored requests are significant red flags. We strongly recommend that you tour the facility, inspect the condition of the equipment, and ask management directly about their security protocols regarding resident property.
Google Reviews
Google Reviews
9 reviews on Google“New Madrid Living Center receives highly polarized feedback, with some families praising the compassionate care provided by specific staff members while others report severe safety and management concerns. Critical issues raised include allegations of theft, inadequate activities for mobility-challenged residents, and a tragic history of facility safety failures.”
Quality Themes
Tap a score for detailsStrengths
- Compassionate nursing staff in specific units
- Generally clean facility environment
- Daily activity programs
Concerns
- Theft of personal property (mentioned by 2 reviewers)
- Inadequate activities for mobility-challenged residents (mentioned by 2 reviewers)
Rating Trends
Tap a year to see what changed
Distribution · 9 analyzed
How They Respond to Reviews
Questions for Your Tour
- 1With a 3-star staffing rating, how does the facility ensure consistent, personalized attention for residents throughout the day?
- 2I noticed some concerns regarding personal belongings; what security measures or labeling protocols do you have in place to ensure residents' items remain safe?
- 3Since my loved one has limited mobility, could you walk me through how you adapt your daily activity programs to ensure they remain engaged and included?
- 4Given that dining and food quality are areas you are working to improve, could you tell me about any recent changes or upcoming plans to enhance the meal experience for residents?
- 5How does your team handle communication with families to ensure we are kept well-informed about our loved one's health and daily well-being?
- 6What is your protocol for managing medical emergencies, and how quickly can a resident be transferred to a hospital if a higher level of care is needed?
Personalized based on this facility's data
Key Review Excerpts
“I would like to thank Kim Ivie and her staff (100 hall) for the love and care extended to my mother Allie St Mary and our entire family. You made a difficult situation bearable.”
“Clean facility but tiny rooms that need remodeling, very dated looking with old beds and bad wheelchairs. Huge theft problem that is known about but nothing done about it.”
Staffing
Staffing Hours
per resident/day · Medicare 2026Both RN and total nursing hours are below national benchmarks. This can mean less clinical attention per resident, so ask about their staffing plan.
Quality Measures
Quality Measures
Resident outcomes compared with national, state, and local averages · 17 measures
11
measures
3
measures
3
measures
Residents vaccinated for pneumonia
Residents vaccinated for the flu
Residents on anti-anxiety or sleep medication
Residents with depression symptoms
Highly dependent on how each facility screens and codes depressive symptoms, so it varies widely between facilities.
Residents whose walking got worse
Residents on antipsychotic medication
Short-stay residents vaccinated for pneumonia
Short-stay residents vaccinated for the flu
Short-stay residents newly given antipsychotics
US average from Medicare published data
Inspection History
Medicare Inspection History
3-year lookback · Medicare 2026
New Madrid Living Center has faced recurring problems with fire safety, resident care planning, and resident rights over multiple surveys, with families filing four complaint reports. The facility has struggled with repeated fire safety violations including sprinkler system maintenance and fire drills, while also having issues with accurate resident assessments and proper notification of families about resident incidents. All deficiencies show correction dates, but the pattern of recurring problems across care planning and safety areas suggests ongoing challenges with consistent compliance.
Sep 18, 2025Routine8
Egress Deficiencies
Add doors in an exit area that do not require the use of a key from the exit side unless in case of special locking arrangements.
Smoke Deficiencies
Provide properly protected cooking facilities.
Smoke Deficiencies
Inspect, test, and maintain automatic sprinkler systems.
Smoke Deficiencies
Properly select, install, inspect, or maintain portable fire extinguishes.
Gas, Vacuum, and Electrical Systems Deficiencies
Have proper medical gas storage and administration areas.
Resident Rights Deficiencies
Honor the resident's right to request, refuse, and/or discontinue treatment, to participate in or refuse to participate in experimental research, and to formulate an advance directive.
Resident Rights Deficiencies
Provide the required documentation or notification related to the resident's needs, appeal rights, or bed-hold policies.
Resident Assessment and Care Planning Deficiencies
Create and put into place a plan for meeting the resident's most immediate needs within 48 hours of being admitted
Oct 10, 2024Routine5
Smoke Deficiencies
Ensure that special areas are constructed so that walls can resist fire for one hour or have an approved fire extinguishing system.
Smoke Deficiencies
Inspect, test, and maintain automatic sprinkler systems.
Miscellaneous Deficiencies
Have restrictions on the use of highly flammable decorations.
Resident Assessment and Care Planning Deficiencies
Ensure each resident receives an accurate assessment.
Infection Control Deficiencies
Provide and implement an infection prevention and control program.
Apr 8, 2024Complaint1
Quality of Life and Care Deficiencies
Ensure that a nursing home area is free from accident hazards and provides adequate supervision to prevent accidents.
Sep 6, 2023Complaint3
Quality of Life and Care Deficiencies
Provide appropriate treatment and care according to orders, resident’s preferences and goals.
Resident Rights Deficiencies
Immediately tell the resident, the resident's doctor, and a family member of situations (injury/decline/room, etc.) that affect the resident.
Quality of Life and Care Deficiencies
Try different approaches before using a bed rail. If a bed rail is needed, the facility must (1) assess a resident for safety risk; (2) review these risks and benefits with the resident/representative; (3) get informed consent; and (4) Correctly install and maintain the bed rail.
Jun 29, 2023Routine3
Miscellaneous Deficiencies
Have simulated fire drills held at unexpected times.
Resident Assessment and Care Planning Deficiencies
Ensure each resident receives an accurate assessment.
Pharmacy Service Deficiencies
Ensure drugs and biologicals used in the facility are labeled in accordance with currently accepted professional principles; and all drugs and biologicals must be stored in locked compartments, separately locked, compartments for controlled drugs.
Federal Penalties
Fine
Apr 8, 2024
$8,824
Ownership & Operations
Who Operates This Facility
New Madrid Living Center
for profit
Chain Affiliation
James & Judy Lincoln
56 facilities nationwide
Chain avg rating: 2.5/5 · Rank 4 of 56 (Best)
Ownership & Management
Owners
Lincoln, James
Owner
Lincoln, Judy
Owner
Key personnel
Contact
Get in Touch
Contact this facility directly and verify the details that matter most to your family.
References & Resources
Medicare Care Compare
Official Medicare quality ratings, inspections & staffing data
Google Maps
Photos, directions & neighborhood info
Google Reviews
9 reviews from families & visitors
Official Website
Visit newmadridlivingcenter.com
Medicare data downloads
Original nursing home datasets
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