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Nursing HomeMedicaid

Crowne Healthcare of North Baldwin

Meets baseline Medicare standards with room for improvement. A tour and talking to current residents' families is the best next step.

2010 Medical Center Drive, Bay Minette, AL 3650775 bedsLicensed & Active
3/5
Medicare
Inspection
Quality
Staffing
Google rating
4.1/5

based on 18 Google reviews

5
4
3
2
1
Crowne Healthcare of North Baldwin Nursing Home in Bay Minette, AL — Street View
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What this means for your family

While the facility is frequently praised for its cleanliness and effective therapy programs, the reports of staff aggression and medication errors are significant red flags. We strongly recommend conducting unannounced visits, particularly during night shifts, to verify the quality of care and staff conduct before making a decision.

Google Reviews

Google Reviews

18 reviews on Google
Crowne Healthcare of North Baldwin receives polarized feedback, with some families praising the facility's cleanliness and the quality of therapy services. However, other reports highlight serious concerns regarding patient neglect, medication errors, and aggressive behavior from night shift staff.

Quality Themes

Tap a score for details
Food5.0Staff5.0Clean9.0ActivitiesN/AMeds1.0Memory8.0CommsN/AValueN/A

Strengths

  • Clean, well-maintained building
  • Effective physical therapy services
  • Generally friendly and accommodating staff

Concerns

  • Reports of neglect and poor patient care (mentioned by 2 reviewers)
  • Staff aggression or unprofessional conduct (mentioned by 2 reviewers)

Rating Trends

Tap a year to see what changed

2341.02023(1)3.02024(2)4.52025(13)4.72026(3)

Distribution · 19 analyzed

5
14
4
1
3
0
2
1
1
3

How They Respond to Reviews

83%response rate

This facility actively engages with reviewer feedback.

Questions for Your Tour

  • 1I noticed your staffing rating is excellent at 5/5; how do you leverage that high staffing level to ensure consistent, personalized attention for each resident?
  • 2Given that medication management is a critical focus for your team, could you walk me through the specific protocols and safety checks you have in place to ensure accuracy?
  • 3We want our loved one to feel safe and respected at all times; what kind of ongoing training or oversight do you provide to ensure staff interactions remain professional and compassionate?
  • 4I see you actively engage with feedback online; how do you use input from families to improve the quality of care and address any concerns that arise?
  • 5Since physical therapy is a noted strength here, how do you integrate those services into a resident's daily routine to keep them active and engaged?
  • 6What specific procedures are in place for handling medical emergencies, and how do you communicate updates to family members during those times?

Personalized based on this facility's data


Key Review Excerpts

My mom was here and received the best care.Therapy is the best! Clean building, friendly people. Great all around!!

Family member of former resident · 2025★★★★★

Absolutely unbelievable treatment! Family member healing from surgery called us in tears 4:30AM after a night shift worker told him to “shut up” as well as aggressively shoving him!

Family member of post-surgery patient · 2023☆☆☆☆

Neglect. Meds confusion. Strong arm. Bad Food !

Family member of resident · 2025☆☆☆☆
Source: 18 Google reviews

Staffing

Staffing Hours

per resident/day · Medicare 2026
RN Hours
0.94hrs
OK
Registered nurses for medical care
Total Nursing
4.17hrs
OK
All nurses + aides combined
Staff Turnover
43%
Lower is better (< 30% = good)
RN Turnover
21%
Lower is better (< 30% = good)

This facility meets the national staffing benchmarks. Higher staffing is linked to fewer falls and better day-to-day care.

Quality Measures

Quality Measures

Resident outcomes compared with national, state, and local averages · 17 measures

Medicare Rating
4/ 5
Better Than Avg

12

measures

Worse Than Avg

3

measures

Mixed Results

2

measures

Long-Stay Residents
😔

Residents with depression symptoms

↓ Lower is better
This Facility0.0%
Better than Avg
Here
0.0%
US
12.1%
AL
1.4%
Baldwin
7.8%

Highly dependent on how each facility screens and codes depressive symptoms, so it varies widely between facilities.

💊

Residents on antipsychotic medication

↓ Lower is better
This Facility26.8%
Worse than Avg
Here
26.8%
US
15.5%
AL
21.4%
Baldwin
20.5%
🚿

Residents whose bladder or bowel control got worse

↓ Lower is better
This Facility8.2%
Better than Avg
Here
8.2%
US
19.4%
AL
13.3%
Baldwin
13.5%
💉

Residents vaccinated for pneumonia

↑ Higher is better
This Facility100.0%
Better than Avg
Here
100.0%
US
93.4%
AL
91.7%
Baldwin
96.7%
💉

Residents vaccinated for the flu

↑ Higher is better
This Facility100.0%
Better than Avg
Here
100.0%
US
95.5%
AL
94.8%
Baldwin
98.1%
🛏️

Residents needing more daily help over time

↓ Lower is better
This Facility9.7%
Better than Avg
Here
9.7%
US
14.4%
AL
12.7%
Baldwin
11.8%
Short-Stay Residents (Rehab / Post-Acute)
💉

Short-stay residents vaccinated for the flu

↑ Higher is better
This Facility95.3%
Better than Avg
Here
95.3%
US
79.8%
AL
80.3%
Baldwin
88.9%
💉

Short-stay residents vaccinated for pneumonia

↑ Higher is better
This Facility97.0%
Better than Avg
Here
97.0%
US
81.8%
AL
84.8%
Baldwin
88.4%
💊

Short-stay residents newly given antipsychotics

↓ Lower is better
This Facility1.4%
Better than Avg
Here
1.4%
US
1.6%
AL
2.0%
Baldwin
1.7%
Source: Medicare quality measures

US average from Medicare published data

Inspection History

Medicare Inspection History

3-year lookback · Medicare 2026

6deficiencies
Well above state avg (3.9)

This facility shows a pattern of fire safety and building maintenance issues across all three federal inspections, with recurring problems in sprinkler systems, fire alarms, and smoke barriers that appear unresolved despite corrections. The 2021 survey revealed additional concerns in infection control, medication management, and care planning. While all 23 deficiencies have documented correction dates and no families filed formal complaints, the persistent fire safety violations suggest ongoing operational challenges that families should discuss during visits.

Nov 18, 2021Routine
11
0886Potential for harm · WidespreadCorrected

Infection Control Deficiencies

Perform COVID19 testing on residents and staff.

0015Potential for harm · WidespreadCorrected

Emergency Preparedness Deficiencies

Address subsistence needs for staff and patients.

0025Potential for harm · WidespreadCorrected

Emergency Preparedness Deficiencies

Create arrangements with other facilities to receive patients.

0232Potential for harm · PatternCorrected

Egress Deficiencies

Have corridors or aisles that are unobstructed and are at least 8 feet in width.

0557Potential for harm · IsolatedCorrected

Resident Rights Deficiencies

Honor the resident's right to be treated with respect and dignity and to retain and use personal possessions.

0693Potential for harm · IsolatedCorrected

Quality of Life and Care Deficiencies

Ensure that feeding tubes are not used unless there is a medical reason and the resident agrees; and provide appropriate care for a resident with a feeding tube.

0755Potential for harm · IsolatedCorrected

Pharmacy Service Deficiencies

Provide pharmaceutical services to meet the needs of each resident and employ or obtain the services of a licensed pharmacist.

0842Potential for harm · IsolatedCorrected

Resident Assessment and Care Planning Deficiencies

Safeguard resident-identifiable information and/or maintain medical records on each resident that are in accordance with accepted professional standards.

0880Potential for harm · IsolatedCorrected

Infection Control Deficiencies

Provide and implement an infection prevention and control program.

0226Potential for harm · IsolatedCorrected

Egress Deficiencies

Have horizontal exits used in accordance with safety requirements.

0920Potential for harm · IsolatedCorrected

Gas, Vacuum, and Electrical Systems Deficiencies

Ensure proper usage of power strips and extension cords.

Apr 4, 2019Routine
6
0812Potential for harm · WidespreadCorrected

Nutrition and Dietary Deficiencies

Procure food from sources approved or considered satisfactory and store, prepare, distribute and serve food in accordance with professional standards.

0353Potential for harm · PatternCorrected

Smoke Deficiencies

Inspect, test, and maintain automatic sprinkler systems.

0758Potential for harm · IsolatedCorrected

Pharmacy Service Deficiencies

Implement gradual dose reductions(GDR) and non-pharmacological interventions, unless contraindicated, prior to initiating or instead of continuing psychotropic medication; and PRN orders for psychotropic medications are only used when the medication is necessary and PRN use is limited.

0325Potential for harm · IsolatedCorrected

Smoke Deficiencies

Have properly installed hallway dispensers for alcohol-based hand rub.

0345Potential for harm · IsolatedCorrected

Smoke Deficiencies

Have approved installation, maintenance and testing program for fire alarm systems.

0372Potential for harm · IsolatedCorrected

Smoke Deficiencies

Ensure smoke barriers are constructed to a 1 hour fire resistance rating.

May 10, 2018Routine
6
0363Potential for harm · PatternCorrected

Smoke Deficiencies

Install corridor and hallway doors that block smoke.

0656Potential for harm · IsolatedCorrected

Resident Assessment and Care Planning Deficiencies

Develop and implement a complete care plan that meets all the resident's needs, with timetables and actions that can be measured.

0677Potential for harm · IsolatedCorrected

Quality of Life and Care Deficiencies

Provide care and assistance to perform activities of daily living for any resident who is unable.

0345Potential for harm · IsolatedCorrected

Smoke Deficiencies

Have approved installation, maintenance and testing program for fire alarm systems.

0353Potential for harm · IsolatedCorrected

Smoke Deficiencies

Inspect, test, and maintain automatic sprinkler systems.

0355Potential for harm · IsolatedCorrected

Smoke Deficiencies

Properly select, install, inspect, or maintain portable fire extinguishes.

Ownership & Operations

Who Operates This Facility

Owner / Operator

Crowne Healthcare of North Baldwin

Organization Type

nonprofit

Chain Affiliation

Chain Name

Crowne Health Care

Chain Size

18 facilities nationwide

Chain avg rating: 4.2/5 · Rank 18 of 18 (Worst)

Ownership & Management

Owners

Crowne Operations, INC

Owner · Organization

Jones, Richard

Owner

Mcinnish, Jennifer

Owner

Key personnel

North Baldwin Real Estate, LLC5% or Greater Mortgage InterestDunnam, NoelOfficer / DirectorJones, RichardOfficer / DirectorManning, MarcusOfficer / DirectorWilder, JohnOfficer / Director
Source: Medicare provider data

Contact

Get in Touch

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References & Resources

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