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Nursing HomeMedicaid Investigative

Careone at Middletown

Below-average Medicare ratings — review the inspection history and ask the administrator about recent corrections before visiting.

1040 State Route 36, Atlantic Highlands, NJ 07716127 bedsLicensed & Active
2/5
Medicare
Inspection
Quality
Staffing
Google rating
4.3/5

based on 89 Google reviews

5
4
3
2
1
Careone at Middletown Nursing Home in Atlantic Highlands, NJ — Street View
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3/ 10
moderate Risk

Quality Concerns Identified

Medicare inspection and quality data reveal areas that families should carefully evaluate before choosing this facility.

  • Low overall rating (2/5 stars)
  • Above-median deficiencies (8 vs median 7)

Bottom 25% in NJ · Meets national RN staffing standard · Low staff turnover (stable workforce) · Below chain average · $8,788 in fines

Source: Medicare data

What this means for your family

This facility offers excellent rehabilitation therapy and a strong activities program, making it a potential candidate for short-term recovery. However, the recurring reports of slow response times to call bells and hygiene neglect are serious red flags; we strongly recommend visiting unannounced and observing the staff-to-resident interaction in the memory care or long-term wings before committing.

Google Reviews

Google Reviews

89 reviews on Google
CareOne at Middletown (often referred to as CareOne at King James) receives highly polarized feedback, with many families praising the rehabilitation therapy and nursing staff, while others report severe lapses in basic care. While some reviewers highlight a clean, welcoming environment and excellent food, others describe distressing incidents involving neglect, slow response times to call bells, and poor hygiene for vulnerable residents. Families should be aware of these significant inconsistencies in care quality.

Quality Themes

Tap a score for details
Food8.0Staff6.0Clean6.0Activities8.0MedsN/AMemory3.0Comms5.0ValueN/A

Strengths

  • Highly effective physical and occupational therapy
  • Compassionate and dedicated nursing staff
  • High-quality, varied meal options
  • Clean and well-maintained facility environment

Concerns

  • Slow or non-existent response to call bells (mentioned by 5 reviewers)
  • Neglect regarding hygiene and basic care for dependent residents (mentioned by 4 reviewers)
  • Poor communication with family members regarding incidents (mentioned by 2 reviewers)

Rating Trends

Tap a year to see what changed

234'17(3)'19(6)'21(1)'23(13)'25(26)'26(14)

Distribution · 93 analyzed

5
70
4
6
3
3
2
2
1
12

How They Respond to Reviews

50%response rate

This facility responds to some reviews.

Questions for Your Tour

  • 1Given the facility's strong reputation for physical and occupational therapy, how are these programs integrated into a resident's daily routine?
  • 2I noticed the facility has a high staffing rating, but could you explain the protocol for ensuring call bells are answered promptly during peak hours?
  • 3How does your team ensure consistent hygiene and daily care standards for residents who require more assistance?
  • 4What is your standard process for keeping family members updated when an incident occurs or there is a change in a resident's health status?
  • 5I see that you actively respond to feedback online; how do you use that family input to make tangible improvements to the care experience?
  • 6With the current focus on memory care, what specific activities or specialized support do you offer to keep those residents engaged throughout the day?

Personalized based on this facility's data


Key Review Excerpts

She could not walk without supervision and was left unattended in a wheelchair on several occasions. She fell from it in her room and sat on the floor for quite some time.

Long-term resident's family · 2024☆☆☆☆

The nurses and CNA’s were compassionate and very friendly. They were attentive and very mindful of keeping her dignity intact while helping her with dressing and toileting.

Rehab patient's family · 2025★★★★★

The place is dirty. The staff could careless. . They leave them laying there all day without washing and changing. If they need to use the bathroom they ring the bell and no one comes for an hour.

Family member · 2023☆☆☆☆
Source: 89 Google reviews

Staffing

Staffing Hours

per resident/day · Medicare 2026
RN Hours
0.85hrs
OK
Registered nurses for medical care
Total Nursing
3.65hrs
89%
All nurses + aides combined
Staff Turnover
25%
Lower is better (< 30% = good)
RN Turnover
33%
Lower is better (< 30% = good)

Total nursing hours are below minimum, though RN coverage is adequate. This may mean fewer aides for daily tasks like bathing and mobility.

Quality Measures

Quality Measures

Resident outcomes compared with national, state, and local averages · 17 measures

Medicare Rating
4/ 5
Better Than Avg

10

measures

Worse Than Avg

3

measures

Mixed Results

4

measures

Long-Stay Residents
💉

Residents vaccinated for pneumonia

↑ Higher is better
This Facility99.6%
Better than Avg
Here
99.6%
US
93.4%
NJ
93.0%
Monmouth
92.0%
🛏️

Residents needing more daily help over time

↓ Lower is better
This Facility7.7%
Mixed vs Avgs
Here
7.7%
US
14.4%
NJ
9.2%
Monmouth
7.6%
🚶

Residents whose walking got worse

↓ Lower is better
This Facility9.6%
Mixed vs Avgs
Here
9.6%
US
15.3%
NJ
9.1%
Monmouth
8.0%
🚿

Residents whose bladder or bowel control got worse

↓ Lower is better
This Facility14.6%
Mixed vs Avgs
Here
14.6%
US
19.4%
NJ
15.7%
Monmouth
13.2%
💊

Residents on antipsychotic medication

↓ Lower is better
This Facility13.3%
Mixed vs Avgs
Here
13.3%
US
15.4%
NJ
12.7%
Monmouth
9.3%
💊

Residents on anti-anxiety or sleep medication

↓ Lower is better
This Facility15.6%
Better than Avg
Here
15.6%
US
19.5%
NJ
18.9%
Monmouth
17.7%
Short-Stay Residents (Rehab / Post-Acute)
💉

Short-stay residents vaccinated for pneumonia

↑ Higher is better
This Facility98.0%
Better than Avg
Here
98.0%
US
81.8%
NJ
78.7%
Monmouth
76.8%
💉

Short-stay residents vaccinated for the flu

↑ Higher is better
This Facility82.7%
Better than Avg
Here
82.7%
US
79.7%
NJ
80.1%
Monmouth
79.9%
💊

Short-stay residents newly given antipsychotics

↓ Lower is better
This Facility2.9%
Worse than Avg
Here
2.9%
US
1.6%
NJ
1.2%
Monmouth
0.9%
Source: Medicare quality measures

US average from Medicare published data

Inspection History

Medicare Inspection History

3-year lookback · Medicare 2026

8deficiencies
1penalties
Near state avg (8.5)
5 complaint-triggered
$8,788 in fines

CareOne at Middletown has had families file complaints triggering federal inspections, with recent issues in December 2024 involving care planning, safety supervision, and response to violations. The facility shows recurring problems with medication management, safety hazards, and fire safety systems across multiple surveys. While all deficiencies have reported correction dates, the pattern of repeated violations in similar areas suggests ongoing operational challenges that families should investigate further.

Jan 10, 2025Routine
22
0222Potential for harm · WidespreadCorrected

Egress Deficiencies

Add doors in an exit area that do not require the use of a key from the exit side unless in case of special locking arrangements.

0223Potential for harm · WidespreadCorrected

Egress Deficiencies

Provide exit doors that are held open by devices that will automatically close on the activation of a fire alarm or smoke detector.

0271Potential for harm · WidespreadCorrected

Egress Deficiencies

Have exits that are accessible at all times.

0293Potential for harm · WidespreadCorrected

Egress Deficiencies

Have properly located and lighted "Exit" signs.

0324Potential for harm · WidespreadCorrected

Smoke Deficiencies

Provide properly protected cooking facilities.

0341Potential for harm · WidespreadCorrected

Smoke Deficiencies

Install a fire alarm system that can be heard throughout the facility.

0347Potential for harm · WidespreadCorrected

Smoke Deficiencies

Properly provide smoke detection systems in areas open to corridors.

0351Potential for harm · WidespreadCorrected

Smoke Deficiencies

Install an approved automatic sprinkler system.

0355Potential for harm · WidespreadCorrected

Smoke Deficiencies

Properly select, install, inspect, or maintain portable fire extinguishes.

0372Potential for harm · WidespreadCorrected

Smoke Deficiencies

Ensure smoke barriers are constructed to a 1 hour fire resistance rating.

0374Potential for harm · WidespreadCorrected

Smoke Deficiencies

Install smoke barrier doors that can resist smoke for at least 20 minutes.

0531Potential for harm · WidespreadCorrected

Services Deficiencies

Have elevators that firefighters can control in the event of a fire.

0918Potential for harm · WidespreadCorrected

Gas, Vacuum, and Electrical Systems Deficiencies

Have generator or other power source capable of supplying service within 10 seconds.

0812Potential for harm · WidespreadCorrected

Nutrition and Dietary Deficiencies

Procure food from sources approved or considered satisfactory and store, prepare, distribute and serve food in accordance with professional standards.

0919Potential for harm · WidespreadCorrected

Environmental Deficiencies

Make sure that a working call system is available in each resident's bathroom and bathing area.

0657Potential for harm · PatternCorrected

Resident Assessment and Care Planning Deficiencies

Develop the complete care plan within 7 days of the comprehensive assessment; and prepared, reviewed, and revised by a team of health professionals.

0679Potential for harm · PatternCorrected

Quality of Life and Care Deficiencies

Provide activities to meet all resident's needs.

0761Potential for harm · PatternCorrected

Pharmacy Service Deficiencies

Ensure drugs and biologicals used in the facility are labeled in accordance with currently accepted professional principles; and all drugs and biologicals must be stored in locked compartments, separately locked, compartments for controlled drugs.

0880Potential for harm · PatternCorrected

Infection Control Deficiencies

Provide and implement an infection prevention and control program.

0521Potential for harm · IsolatedCorrected

Services Deficiencies

Ensure heating and ventilation systems that have been properly installed according to the manufacturer's instructions.

0658Potential for harm · IsolatedCorrected

Resident Assessment and Care Planning Deficiencies

Ensure services provided by the nursing facility meet professional standards of quality.

0677Potential for harm · IsolatedCorrected

Quality of Life and Care Deficiencies

Provide care and assistance to perform activities of daily living for any resident who is unable.

Dec 24, 2024Complaint
5
0655Actual harm · IsolatedCorrected

Resident Assessment and Care Planning Deficiencies

Create and put into place a plan for meeting the resident's most immediate needs within 48 hours of being admitted

0689Actual harm · IsolatedCorrected

Quality of Life and Care Deficiencies

Ensure that a nursing home area is free from accident hazards and provides adequate supervision to prevent accidents.

0745Actual harm · IsolatedCorrected

Quality of Life and Care Deficiencies

Provide medically-related social services to help each resident achieve the highest possible quality of life.

0610Potential for harm · IsolatedCorrected

Freedom from Abuse, Neglect, and Exploitation Deficiencies

Respond appropriately to all alleged violations.

0842Potential for harm · IsolatedCorrected

Resident Assessment and Care Planning Deficiencies

Safeguard resident-identifiable information and/or maintain medical records on each resident that are in accordance with accepted professional standards.

Mar 9, 2023Routine
7
0761Potential for harm · WidespreadCorrected

Miscellaneous Deficiencies

To conduct inspection, testing and maintenance of fire doors by qualified individuals.

0918Potential for harm · WidespreadCorrected

Gas, Vacuum, and Electrical Systems Deficiencies

Have generator or other power source capable of supplying service within 10 seconds.

0809Potential for harm · PatternCorrected

Nutrition and Dietary Deficiencies

Ensure meals and snacks are served at times in accordance with resident’s needs, preferences, and requests. Suitable and nourishing alternative meals and snacks must be provided for residents who want to eat at non-traditional times or outside of scheduled meal times.

0684Potential for harm · IsolatedCorrected

Quality of Life and Care Deficiencies

Provide appropriate treatment and care according to orders, resident’s preferences and goals.

0689Potential for harm · IsolatedCorrected

Quality of Life and Care Deficiencies

Ensure that a nursing home area is free from accident hazards and provides adequate supervision to prevent accidents.

0692Potential for harm · IsolatedCorrected

Quality of Life and Care Deficiencies

Provide enough food/fluids to maintain a resident's health.

0761Potential for harm · IsolatedCorrected

Pharmacy Service Deficiencies

Ensure drugs and biologicals used in the facility are labeled in accordance with currently accepted professional principles; and all drugs and biologicals must be stored in locked compartments, separately locked, compartments for controlled drugs.

Jan 8, 2021Routine
2
0761Potential for harm · PatternCorrected

Pharmacy Service Deficiencies

Ensure drugs and biologicals used in the facility are labeled in accordance with currently accepted professional principles; and all drugs and biologicals must be stored in locked compartments, separately locked, compartments for controlled drugs.

0880Potential for harm · IsolatedCorrected

Infection Control Deficiencies

Provide and implement an infection prevention and control program.

Federal Penalties

Fine

Dec 24, 2024

$8,788

Ownership & Operations

Who Operates This Facility

Owner / Operator

Careone at Middletown

Organization Type

for profit

Chain Affiliation

Chain Name

Careone

Chain Size

37 facilities nationwide

Chain avg rating: 3.4/5 · Rank 32 of 37

Ownership & Management

Owners

Care One LLC

Owner · Organization

Des-C 2009 Grat

Owner · Organization

Straus, Daniel

Owner

Des 2009 Gst Trust

Owner (parent company) · Organization

Des Holding Co., INC.

Owner (parent company) · Organization

24%

Key personnel

Baruch, DavidW-2 Managing EmployeeBaruch, DavidOfficer / DirectorCare One Management, LLCManagerHealthbridge Management LLCManager
Source: Medicare provider data

Contact

Get in Touch

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References & Resources

EveryPlace is a research directory. Facility information is compiled from public sources — Medicare.gov, state licensing portals, Google Places, and publicly available street-level imagery. Listings do not constitute endorsement, recommendation, or advertisement, and we do not accept payment for placement. Families should verify all details directly with the facility and the original sources linked above before making any care decisions. See our Research Policy for our editorial standards, correction process, and image-removal policy.

Safer Alternatives Nearby

Based on current clinical data, we identified 6 nearby facilities within 10 miles that may offer a stronger care environment. We encourage families to compare options carefully.

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